John R. Walker, Founder and President/CEO of AMSCONCO, a 32 year young international training and consulting company that deals exclusively with the marketing, managing and merchandising techniques of the equipment industries aftermarket (product support or parts and service) sales and profitability. The companyís sole area of emphasis and major area of expertise is the equipment dealerís parts and service.
John Walker has done training and consulting work for numerous Fortune 500 companies and major national and international associations. The company has worked successfully for 32 years in agricultural, construction, industrial, outdoor power, golf and turf, material handling and the lift truck industry. He is an author of over 200 articles printed in eleven trade and association magazines. He has been on the convention circuit for numerous years; describing to equipment dealers their need to develop a focused opportunity, taking advantage of the opportunities available to them through increased product support sales.